Mono. Buy the razorBuy
A barber drawing a straight razor along a man's jaw in low light
MON
shave 1 of 7 · this blade

One blade. Daily.

A stainless razor and a double-edge blade you change on Sundays.No cartridges, no five-blade anything, no subscription pretending to be a service. Ninety seconds a morning. Twelve pounds a year in blades.

Buy the razor
01 · The blade

Seven shaves. Then a new one.

A double-edge blade is two edges of stainless, honed to a few microns, and costs twelve pence. It's sharp for a week. Then it isn't, and you put in another. That's the whole system.

Mon
Shave 1 · new edge. It doesn't pull. You'll notice.
Double edge · 0.1 mm · stainless
02 · The angle

Thirty degrees. No pressure.

90°
handle to skin
90°
Straight down is how everyone starts.Ninety degrees: the edge scrapes instead of cuts. Pressure gets added to compensate. That's the razor burn people blame on the blade.
An old leather barber's chair with chrome fittings in an empty shop

Learned in a chair. Done at a sink.

Every technique on this page comes from a barber who's done ten thousand of them. None of it needs a barber. It needs a mirror, hot water, and about two weeks of doing it slightly wrong first.

The kit

Four things. That's the shelf.

A razor that lasts decades, blades that cost pence, a brush, a soap. Nothing here needs replacing on a schedule except the blade, and you set that schedule.

01 · OnceThe razor

316 stainless, machined from bar, 92 grams. Closed comb, mild. Three-piece, so there's nothing to break. Guaranteed for as long as you own it.

£68
02 · WeeklyBlades ×100

Two years of Sundays. Stainless, coated, made in the same factory since the seventies. Comes with a slotted tin for the used ones.

£12
03 · YearlyThe brush

Synthetic knot, resin handle, dries in an hour. Builds lather in thirty seconds. Replace the knot for £14 when it eventually flattens.

£34
04 · QuarterlyThe soap

Tallow and shea. Unscented, or bay rum. One puck lasts three months of daily lather. Sits in the tin it ships in.

£14
One blade

Why one edge beats five.

A cartridge drags five blades over the same hair in one stroke. The first cuts. The other four scrape skin that's already bare. That's the irritation, and that's the subscription.

CartridgeFive blades, one pass, skin scraped four times
MonoOne blade, one pass, then a second pass if you want it
Cartridge£2.50 to £4 per head, changed when it starts tugging
Mono12p per blade, changed on Sunday whether it tugs or not
CartridgePlastic head to landfill, every fortnight
MonoA steel blade to the tin, then to the metal recycling, once a year
CartridgeA subscription, an app, and a box you didn't ask for
MonoA hundred blades in a drawer. You'll reorder in two years, if you remember
The razor
£68

Stainless, three-piece, with ten blades to start. Lifetime guarantee, and we mean the razor's, not yours.

The kit
£118

Razor, a hundred blades, brush, soap. Everything on the shelf, £10 under the sum of its parts.

A year of blades
£12

A hundred blades. Fifty-two Sundays and a spare for every time you drop one.

No subscription. There's no box. You'll know when you're out, because the drawer will be empty, and that takes two years.
Buy

Buy the razor.

Two weeks of doing it slightly wrong, then a lifetime of ninety-second mornings. If it's not for you after a month, send it back; we'll clean it and sell it as used, cheaper, to someone it is for.

Buy the razor